Thursday, January 22, 2009

U2 and their tribe


In the last months  there has been an effort going on in order to lead a tribe. This tribe is all the people who are U2 fans in El Salvador. And the effort is being lead by one DJ in a radio station called La Femenina.

Frankie Rivas is trying to bring together the tribe and organize it to create a movement. The goal: to make U2 come to El Salvador.

This seems unreal to many people. In fact, there are lots of people who think the effort is just pointless, that U2 is never coming, that it's just some kind of gimmick in order for the radio station boost the ratings. I think they're dead wrong.

Today, anyone can achieve the necessary leverage in order to lead a tribe, organize it, connect their members and get them to make any kind of goal come true. And i mean anyone. There's only one requirement for this to happen: you have to be willing to become a leader.

This is what La Femenina is doing. This is what Frankie Rivas is doing. He is using the leverage anyone has access to in order to make "U2 veni" ("U2 Come") come true. But the difference is he believes this can be achieved and he is willing to lead the tribe. And there are many people that think he's right. 

Sure there are those who think it's not worth their time, and those who will try to diminish it or even bring it down. But if people notice you and talk about what you do, it means that you have developed something out of the ordinary. Criticism is part of doing things in a different way.

It is possible that Bono and the gang don't show up. But what I know for sure is that we will have an answer from them. Positive or negative, we will have an answer.

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